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Shure Aonic Packaging

 

Shure Aonic Earphone Packaging

Shure tasked us with designing a fresh look for their popular earphone line. We picked some vibrant, metallic colors for the sides of the package to help with shelf pop and step up between each earphone while staying true to the iconic Shure brand.
Role: Design lead, art direction in photography/retouching

Designed at: MiresBall Brand Agency
Creative Director: John Ball
Art Director: Lauren Lamb
Client: Shure